“It takes courage, belief, commitment, and trust to discover and declare you are the best, and then guarantee your promise to your customers! That’s exactly what a Brand Promise is. Your Brand Promise and your Brand Promise Guarantee is your answer to the...
“Whether it’s a website headline, newsletter, article, social post, or error message, they all need to sound like they came from the same source. When they don’t, it creates uncertainty with your audience. It means instead of focusing on what you’re saying,...